Advertising in theatre programmes

Theatre programme advertising gives you the opportunity to be seen by thousands of affluent ABC1 patrons every week.

Theatre programmes are bought by audiences when they are relaxed, in a social context and therefore more receptive to campaigns and advertising messages than they would perhaps normally be. 

Theatre programmes are a memento of a wonderful evening, so consumers will buy it, read it and take it home to pass on to family and friends so that your message will be promoted within the wider community. When you advertise with John Good, you can be safe in the knowledge that your advertisement will be highly visible to a targeted market of patrons who can afford and enjoy your products or services.

John Good:  we bring the audience to you.